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Tamale, Ghana – Celebrated dancehall artiste Stonebwoy is on a tour of parts of Northern Ghana where he would be promoting newly produced beverage, Big Boss Energy drink.
Dubbed “The Road Show”, the Burniton Music Group President who touched down in Tamale on Sunday, would together with some staff of Bel Beverages Ghana Limited on Monday, Tuesday and Wednesday, embark on a street float on the principal streets of Tamale, Bolga and Bawku to promote the BBE drink.
He encouraged all his fans in Tamale as well as those who are not his fans to come out in their numbers to support the outdooring of the BBE drink which bears his image. Though there are dozens of energy based beverages on the Ghanaian market, he assured that BBE drink is different from the rest.
“I hope to see the lovely people of Tamale, Bolgatanga and Bawku as we go through the streets and give out free BBE drinks, t-shirts and other goodies. I urge everyone above 18 years who is not pregnant or lactating to grab a bottle of the BBE drink and meet us on the streets. It’s the best energy drink on the market, with less caffeine and taurine to boost your energy for any hard work”, he told journalists at a press briefing shortly after arriving in Tamale.
Stonebwoy who recently entered into an agreement with Bel Beverages to be brand ambassador for the BBE drink has been given another opportunity to own a part of the energy drink band under a licensing deal.
“….my role is to spearhead the brand communication and marketing drive of the product while Bel beverage continues to be manufacturers. So Big Boss is very much a Bhim Nation product and the official drink of the nation”, he pointed out.
By SavannahNewsOnline.Com/Philip Liebs
